The New York Times has a great article this week about the food industry and their use of science and marketing to create highly successful and highly addictive foods. http://nyti.ms/11TOoSR How do we as fitness professionals develop our products?
There are many mixed statements about whether or not calories taken in vs. calories expended is the key to health and weight management or if nutrition is a little more complicated. So is it calories in vs. calories out? The question is: Is what calories in vs. calories out?
Let’s take a look at pre and post workout suppliments. This subject illustrates an important point about the science behind fitness.
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